A Makeup Artist Created a Hurricane Irma Look, for Some Reason, and It Didn’t Go Well

Hurricane Irma has devastated parts of the Caribbean, Florida, Georgia, and South Carolina, and the full scope of her damage isn’t even known yet. The back-to-back whammy of Harvey and Irma have folks all over a little on edge when it comes to hurricanes. So obviously, now is the perfect time to use Irma to promote yourself in some way! Makeup artist Kali Harlow debuted a “Hurricane Irma” look and shockingly, it didn’t go over real well.

Time and place, Kali.

https://twitter.com/KalElizabeth29/status/906592667198480385

“Remember in the eye of the storm, God remains in control”.

Or, remember that a storm that has claimed the lives of 68 people so far isn’t shouldn’t be used for self-promotion. We’re sure Kali’s heart was in the right place, but we have no idea where her head was.

Reaction on social media was mixed, but several people called her out for using the tragedy in this way.

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https://twitter.com/leiajohno/status/906617784284491776

Several Twitter users took issue with her comment “God remains in control”.

https://twitter.com/swoonedsivan/status/906743533805101058

As it turns out, Kali was quoting a song (or rather, misquoting it). “Eye of the Storm”, by Ryan Stevenson. We sort of understand her intentions, everyone deals with things in their own way. And she definitely had her fair share of defenders on Twitter.

Hopefully she was doing more to prepare for Hurricane Irma than eye makeup.

One follower even shared her own, um, Hurricane Irma look. Could we not do this, you guys?

The tweet was still up 5 days later, so it doesn’t appear as though Kali had any major takeaway from this.

We get that it’s hard to know what to do when you don’t know what to do. It can be especially hard for creative-minded people. If doing makeup is your way to cope or bring attention to a matter, then sure, it makes sense you’d whip out a glitter eye for a hurricane. But maybe, JUST MAYBE, don’t promote it using your brand as a “thing”. Or at the very least, sell a tutorial video and donate the money to hurricane relief. People are good at lots of stuff, and using your talents to raise money for a good cause is noble! Using them to promote yourself during a natural disaster…not so much.

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(Image: Twitter/@KalElizabeth29)

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