Pop Culture

Starburst Finally Gives The World What It Really Wants: Bags That Are All Pink

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It is a truth universally acknowledged that pink Starburst are the best Starburst. Everyone has a mental hierarchy of Starburst flavors. Pink is always the favorite, followed by a second place, a third, and a “Why bother? Well, at least it’s candy.” Those others may vary by personal preference–I once met a person who actually liked the red Starburst. Go fig. I like yellow–but pink is the best. The playgrounds of America are littered with the bones of those lost in battles when kids try to split a Starburst pack with their best friends and realize there are an uneven number of pink ones. But now the world is going to be a safer and better place, because Starburst is finally, finally giving us all what we really want: bags of all-pink Starburst.

We can actually thank the internet for this, because it was a glut of pink Starburst Twitter memes that made the company realize what we’ve all known since childhood: Everyone loves pink Starburst best.

“From memes about relationships to sharing photos of excitement when getting a pink Starburst, over half of all references to Starburst on social media are about pink Starburst,” Starburst spokesperson Michelle Green said to USA Today.

Starburst Finally Gives the World What it Really Wants  Bags That Are All Pink dont let anyone treat you like youre a yellow starburst 4576821 png

Starburst is releasing the All-Pink Starburst in bags and sticks, and they’ll be available in April at stores like Target, Walmart, Kroger, Amazon, and more. Unfortunately, this is only a limited edition, because Starburst likes playing with our emotions and nothing good can really last forever.

But in April, for a while at least, you’ll be able to open a pack of Starburst and see nothing but pink staring back at you.